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Mailchimp for WooCommerce

Mailchimp for WooCommerce

Connect your store to your Mailchimp audience to track sales, create targeted emails, send abandoned cart emails, and more.

4

Rating summary

722

Reviews

400K

Active installations

Mailchimp for WooCommerce
Mailchimp for WooCommerce

Overview

Compatibility

Installation instructions

Customer support & learning resources

Changelog

Main benefits

Sync purchase data automatically

Targeted marketing campaigns

Recover abandoned carts

Showcase product recommendations

Track marketing performance

About this plugin

Categories: E-commerce
Version: 4.2.1
Last updated: 16-07-2024
WordPress version: 4.9
Tested up to: 6.6
PHP version required: 7.4
Languages: English (UK), العربية [+11]
Learning resources: View resources

Overview

Mailchimp for WooCommerce is a seamless integration plugin designed to help online store owners enhance their e-commerce marketing efforts. By automatically syncing customer and purchase data with your Mailchimp account, the plugin enables you to send targeted campaigns, follow up with customers post-purchase, recommend products, recover abandoned carts, and track the ROI of your marketing initiatives—all for free. Additional features include automations for cart reminders and customer win-back, detailed marketing performance insights within the Mailchimp Dashboard, and the ability to create attractive landing pages and pop-up forms. The plugin also supports WPML and integrates with Facebook, Instagram, and Google ads to expand your reach and boost sales. This robust plugin leverages Mailchimp's API 3.0, offering a powerful tool for users who haven't yet linked their WooCommerce stores with Mailchimp.

Automated Customer Engagement

  • Send targeted campaigns based on customer purchase data.
  • Automatically follow up with customers post-purchase.
  • Set up marketing automations for cart reminders, win-back campaigns, and post-purchase follow-ups.

Enhanced Marketing Insights

  • Track and segment customers based on purchase history and frequency.
  • View detailed data on marketing performance in the Mailchimp Dashboard.
  • Measure the ROI of your marketing efforts.

Seamless Integration and Syncing

  • Automatically sync customer and purchase data with Mailchimp.
  • Sync new subscribers to your Audience when they create an account and opt-in.
  • Supports powerful API 3.0 features for enhanced functionality.

Advanced Advertising and Promotion Tools

  • Find new customers and connect with current ones using Facebook and Instagram ads.
  • Set up Google remarketing ads to turn site visitors into shoppers.
  • Add WooCommerce discount codes to emails and automations with a Promo Code content block.

Features list

Feature

Premium version

Phone & Priority Support

Get immediate assistance with priority phone support.

15X contacts monthly email sends

Send emails to 15 times the number of your contacts each month.

Unlimited Seats

Add as many team members as needed without extra cost.

Unlimited Audiences

Create and manage an unlimited number of audience segments.

5 Roles

Assign up to five different roles to team members.

Forms & Landing Pages

Create custom forms and landing pages for your campaigns.

Remove Mailchimp Branding

Remove Mailchimp's branding from your emails and landing pages.

A/B Testing

Test different versions of your emails to see which performs better.

Dynamic Content

Personalize email content based on user behavior and preferences.

Advanced Segmentation

Segment your audience using advanced criteria for targeted campaigns.

Behavioral Targeting

Target users based on their behavior and interactions.

Unlimited seats & audiences

Add unlimited team members and audience segments.

Migration support

Get assistance with migrating your data to the platform.

Customer success manager

Have a dedicated manager to ensure your success with the platform.

Priority phone support

Receive priority support via phone for urgent issues.

Dedicated onboarding

Get personalized onboarding to help you get started quickly.

Pricing

Essentials

$13 / monthly

Plan includes

24/7 Email & Chat Support
10X contacts monthly email sends
3 Seats
3 Audiences
2 Roles
Forms & Landing Pages
Remove Mailchimp Branding
A/B Testing
Buy Now

Premium

$350 / monthly

Plan includes

Phone & Priority Support
15X contacts monthly email sends
Unlimited Seats
Unlimited Audiences
5 Roles
Forms & Landing Pages
Remove Mailchimp Branding
A/B Testing
Buy Now

In some cases companies have different prices based on various components like a location. As a result the prices displayed here can differ from the ones you see on their websites.

See all pricing options

Rating and reviews

4

Rating summary

722

Reviews

400K

Active installations

5
4
3
2
1

User sentiment analysis

Users appreciate the WordPress plugin for its simplicity and ease of use, smooth WooCommerce integration, and reliable email marketing features. It allows for straightforward synchronization of customer data and efficient campaign management, making it a popular choice among those seeking to enhance their email marketing efforts. Users have praised the intuitive setup process and helpful support for basic usage and small-scale operations. However, there are significant drawbacks. Users report slow and problematic synchronization processes that disrupt other operations. Many experienced data loss, performance issues leading to slow page loading times, and inadequate support responses. The plugin's inefficiency in handling larger datasets and advanced segmentation needs also frustrates users. Some have criticized it for causing technical problems like server throttling and disconnects, negatively impacting store functionality.
zajda61

zajda61

07 Nov, 2024

Very useful,…
radekknittel

radekknittel

11 Oct, 2024

Several attempts to log in / register – no email from them, no offer to create a password but they still ask me for a password. Recovery doesn’t work either. Waste of time.
pizzapie79

pizzapie79

25 Sep, 2024

This plugin is easy to use and it works really well. Also, the support is great: I had an issue with promo codes syncronization and the support solved my issue in just a few days 🙂 So, it’s really great!
quadlayers

quadlayers

25 Sep, 2024

This is the second time this plugin has collapsed my server. The first time was during a sync, and now, after archiving a large contact list in Mailchimp, the plugin started receiving an overwhelming number of requests, maxing out my server’s CPU at 100%. This made my website nearly unusable and caused significant downtime. Take care with this this plugin, it could cause serious performance problems.
joyryde

joyryde

13 Sep, 2024

As has been reported for 3 years in the forums, this plugin will crash your server and cause your website to collapse due to overloading the Action Scheduler. There is no fix nor workaround, and never once has Mailchimp resolved any of the forum topics complaining about this.

FAQ

Who is subscribed to my Audience with this plugin?

What is the recommended way to sync larger stores?

Are multisite configurations supported?

Why aren’t product categories being sent to Mailchimp?

My sync is slow, or has stalled

My question is not listed

How do I set up marketing automations?

Can I track and segment customers based on purchase history?